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On May 25, 2018, a new data privacy law called the General Data Protection Regulation (GDPR) came into force, impacting how businesses collect and process data from individuals who live in the European Union (EU).

The GDPR Basics

What’s the Gist of GDPR?

It gives people who are based in the EU greater privacy rights—and means that there will be new rules to follow when it comes to collecting, tracking, or handling EU-based prospects’ and customers’ personal data.

Does the GDPR Affect Me?

If you have customers in the EU, plan to have customers in the EU, or process any form of EU data, this one’s for you.

What is House Cycle Doing About GDPR?

Quite a few things: House Cycle has moved all lead data into the EU. Also, no form submission data will be transferred out of the EU.

Right to be Forgotten?

If someone reaches out to you with a valid right to be forgotten request, you can contact our support team to have that lead deleted across multiple pages or accounts within 30 days.

Lawful Basis of Processing

If you collect lead data through a form, or a third-party form embedded on your landing page, you must obtain consent from the data subject.


This page isn’t the be-all-and-end-all on EU data privacy, nor should you consider it legal advice. This is meant to provide background information and help you better understand our strategy to comply with the GDPR regulations. 

Modern slavery and human trafficking policy

Modern slavery and human trafficking in all their various forms and guises are a crime in the UK and much of the world and a violation of fundamental human rights.
House Cycle have a zero-tolerance approach to modern slavery and human trafficking and are committed to acting ethically and with integrity in all activities and business relationships and we expect our supply chain, contractors, employees, and all other business partners to commit to the same, including implementing and enforcing effective systems and controls to prevent and detect modern slavery.

The economic, social, and environmental footprint of our business activity is a fundamental consideration in our commitment to responsible and sustainable business growth.

The Directors and senior management team of House Cycle have overall responsibility for ensuring this policy complies with our legal and ethical obligations, and that all persons working for us or on our behalf in any capacity comply with it.

The prevention, detection, and reporting of modern slavery in any part of our business or supply chain is the responsibility of all persons working for us or on our behalf in any capacity (including our employees, suppliers, workers, directors, agents and all third-party business partners).

Management at all levels are responsible for ensuring those reporting to them understand and comply with this policy and are given adequate training on it and the issue of modern slavery in supply chains.

Training on this policy and the risk our business faces from Modern Slavery and Human Trafficking forms part of the induction process for all individuals joining the business.

All persons working for us or on our behalf in any capacity must:

  • Read, understand and comply with this policy, and avoid any activity that might lead to, or suggest, a breach of this policy.
  • Notify their immediate manager as soon as possible if they believe or suspect that a conflict with this policy has occurred, or may occur in the future; and
  • Raise concerns about any issue or suspicion of modern slavery in any parts of our business or supply chains of any supplier tier at the earliest possible stage.

Any employee who breaches this policy will face disciplinary action, which could result in dismissal for misconduct or gross misconduct.

We may terminate our relationship with other individuals and organisations working on our behalf if they breach this policy.